If you’re like most people, you use a credit card to make personal purchases all the time. It’s convenient and keeps you from having to carry tons of cash in your wallet at any given time. Did you know you can do essentially the same thing for your business? Lines of credit issued by reputable companies make it easy to grow your business without having to take out a traditional loan. Like a credit card, you’re issued a maximum amount for each line and you can use it as needed to grow your business. Here’s how:

Focus on Your Staff

Your employees are the backbone of your business. Without them, you wouldn’t be able to take care of clients and customers or offer the types of services you provide. As you invest in their training, benefits, and promotions, you’ll increase their satisfaction at work. The result is happy employees who love what they do who then help grow the company they’re proud to be a part of. You can use your credit line to help cover the costs of those benefits, wage increases, and training sessions.

Increase Your Product Offerings

If you keep your product offerings the same for decades, it will be hard to grow your company. Increasing the types of products or services your company provides can help drum up a new business and keep the clients you already have from turning to your competitors. You can use lines of credit to buy new items for your inventory and increase the products you offer over time without taking out a huge business loan.

Handle Paychecks During Off Seasons

It’s normal for profits to fluctuate throughout the year and almost every business will experience times when money is tight. Instead of cutting labor and struggling to find the money you need to pay your employees, consider using a line of credit. You’ll only have to use it when times are tough and can pay it back when profits increase.

Improve Company Visibility

Marketing is one of the most effective ways to improve your company’s visibility in the community, but it doesn’t come cheap. There are paid ads to place, online campaigns to launch and promotional materials to create. Those all cost money and it’s not always easy to pay for those services when you’re operating on a tight budget. You can’t grow without great marketing and a business credit line can help you cover those costs.

Lines of credit are a great alternative to traditional loans. There are no restrictions on how you can use them and you’re able to keep your debts down from month to month.